Facebook is easily the biggest social media platform in the world — a position that it held for over a decade now. It has been involved in a number of controversies, but that seemingly never affected its stock price in a significant way. Instead, its stock has been growing continuously for over a decade now.
This is why many wish to buy Facebook shares, considering that they hold great earning potential. If you wish to know how to buy Facebook stock shares, what is the Facebook stock forecast for 2022, or should you buy Facebook stock in the first place, then this is the guide for you.
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In This Guide
If you are looking to buy FB stocks, quickly and easily, the best place to go and do so is the eToro broker. This is an online brokerage platform that lets you buy Facebook stock at zero commission, which makes it very popular among investors and traders. Here is what you need to do.
67% of retail investor accounts lose money when trading CFDs with this provider. You should consider whether you can afford to take the high risk of losing your money.
If you wish to buy Facebook shares, there are three major steps that you need to remember. The first one is to select a broker, which might sound easy, but with so many brokers out there these days, it can actually be quite challenging. To help you out, we have researched as many reputable ones as we could find, and eventually, we narrowed it down to two companies — eToro and Capital.com. Here is what we can share about them.
The first of the two is eToro, and we believe that this broker is the best option to use to buy Facebook stock. The reasons for that are numerous, starting with the fact that the company is quite reputable.
eToro has been around since 2007, meaning that it is nearly 15 years old at this point. Since it emerged, it collected over 20 million users from all over the world, which is a clear indication of its popularity among retail traders. The company has done a lot in order to make itself available to a considerable number of monthly active users, rather than targeting major funds, institutions, and wealthy traders.
For example, it is very user-friendly, with simple analytics tools that even first-time traders can understand. It offers a number of shares over 2,500 from all over the world to give you a rich selection and allow you to invest in anything that you want. Its minimum deposit is also extremely low, sitting at only $50.
And, let’s not forget about its copy-trading feature, which allows you to find professional traders who know the stock market inside out, and who know how to recognize good opportunities. Once you find a trader like that who prefers investing in Facebook, simply copy their moves in real-time and you too will make a profit alongside them.
Of course, Facebook stocks are quite expensive, being over $300 per piece nowadays. So, how to buy Facebook stocks when they are so pricey? Simple — through fractional purchases. You see, eToro lets you buy only fractions of stocks, as it knows that many of them are out of the retail investors’ capabilities, but it still believes that you should have access to them. That way, you will own only a fraction of the full stock, but you still get to profit when its price surges.
There are many benefits that make eToro the preferred platform for traders, and 20 million people are definitely not wrong. Most of them also like the ability to buy Facebook stock commission-free, which is also what eToro allows you to do.
Capital.com is a good alternative to eToro, but also a preferred platform for all those who wish to trade in CFDs (Contracts For Difference) that rely on stocks as underlying assets. The platform only offers CFD trading, but it has over 3,000 different CFDs, which makes for quite a wide selection.
The company is heavily regulated, just like eToro, but also very user-friendly. It also offers commission-free trading with fairly tight spreads, and it doesn’t charge anything for withdrawals or deposits.
Speaking of deposits, its minimum deposit is only 20 GBP, which is quite low and affordable for pretty much everyone, even retail traders. Evidence of this is the fact that the platform has over 360,000 users, which is nowhere near eToro’s 20 million but is still quite a lot. It is worth noting that a lot of people prefer using CFDs rather than regular stocks due to the fact that they can still make a profit even when the prices are dropping, simply by accurately predicting what will happen, and then entering the appropriate position.
76.25% of retail investor accounts lose money trading CFDs with this provider.
Facebook is a social media and messaging company known throughout the world, but that doesn’t mean that you should just invest blindly in its shares without researching them. No, you need to treat it like any other firm that you might be interested in, and review it, research its stock and the company itself, and make sure that investing in Facebook is really something that you wish to do. Here are some things that you should pay attention to.
The first thing you need to ask yourself is what is the company whose stock you are investing in is all about. So, what is Facebook?
Facebook is an American online social media and social networking platform that is owned by a company called Meta Platforms. Meta Platforms used to be called Facebook as well, but it decided to change its name and brand in October 2021 — only days ago, at the time of writing.
Meta Platforms will now focus on going beyond the social network element, but Facebook itself will remain as it always was. The company was founded in 2004 by Mark Zuckerberg, its CEO, with several fellow college students from Harvard, including Eduardo Saverin, Andrew McCollum, Chris Huges, and Dustin Moskovitz.
Facebook kept growing year after year since it was founded, until it became the world’s biggest social platform, and then even beyond that. Along the way, it became involved in multiple controversies, with the biggest one being the one involving Cambridge Analytica. However, this did not affect its price on us stocks too negatively, and indeed, it continued to go up year after year.
Facebook is known for having issues with data privacy, which is something that it was often criticized for, but somehow — the company and its social network managed to fend off any such criticisms, and it currently still leads as the largest social platform in the world.
The next thing you should focus on is the company’s stock price. When it comes to Facebook, its shares were growing year after year, with only 3 major price drops in the past 10 years. The first one took place in July 2018, which was only a few months after Mark Zuckerberg’s testimony before the US Senate.
The second one was in March 2020, when the COVID-19 caused a global economic meltdown, causing prices to crash. Finally, the third one took place only two months ago, in September 2021.
Other than this, the Facebook share had regular minor surges and corrections, but overall, its price skyrocketed over the last 10 years, going from $18 in 2012 to an ATH of $384.33.
Another extremely important thing that investors always keep an eye on is the companies’ earnings. When it comes to Facebook, the firm recently released its Q3 2021 earnings, impressing pretty much everyone by topping analysts’ estimates.
The firm revealed that it added $50 billion to its stock buyback program, which helped lift the shares around 2%. Accordion to analysts, their expectations were to see earnings of $3.19 per share, while the company saw $3.22. In terms of revenue, the company earned less than what was expected, making $29.01 billion while the expected amount was $29.57.
Next, most investors will also pay attention to the company’s dividends, provided that the firm pays them to shareholders. When it comes to Facebook, the firm does not pay a dividend to those who own its stock.
ESG (Environmental, Social, Governance) score is also a popular indicator of whether or not investors might be interested in investing in a company they are researching. Unfortunately, Facebook does not perform particularly well in this aspect.
The company has been through too many controversies, and this even led to it being kicked out of index tracking companies that are deemed socially responsible. The S&P index dropped Facebook back in mid-2019 because of its controversies and use of users’ private information.
Forecasts and price predictions have always been a very popular source of information for investors around the world interested in experts’ opinions and views. When it comes to Facebook, analysts have offered a 12-month price prediction that selected a median target of $405.59. The high forecast was selected at $466, while the low forecast is $300. In other words, despite controversies and past problems, analysts seem to be quite bullish on Facebook’s future, expecting its bottom line to be at $300, and the share’s price to skyrocket up. So, if you were wondering what the Facebook stock forecast 2022 is like — the answer appears to be “quite bullish.”
Mark Zuckerberg was born on May 14th, 1984, in White Plains, NY. He launched Facebook while still attending Harvard University, and quickly became an American media magnate, entrepreneur, and philanthropist. Like Facebook, Zuckerberg has been involved in controversies right from the start, with the Winklevoss twins, Tyler and Cameron, even accusing him of stealing the idea to launch a social network similar to Facebook from them, while cutting them out of the deal.
But, despite his own and his company’s issues, both Zuckerberg and Facebook thrived over the last 15 years, with Mark even becoming the 7th largest person in the world.
Zuckerberg is now eyeing new emerging technologies, including cryptocurrencies, blockchain, and metaverse, the pursuit of which directly led to the rebranding of his tech company from Facebook to Meta Platforms.
Finally, ask yourself this — is Facebook a buy? According to metrics and everything we have seen, the company’s price is performing excellently, despite the bad reputation. We wanted to see what was Facebook IPO price, discovering that it was $38 back in the day. While the price has been known to go below this, soon after the company went public, it currently sits at $335, with analysts expecting it to go a lot higher. So, from the FB IPO price to its all-time high, FB share valuation increased by $300. Now, it seems that analysts expect the price to speed up its growth, so this might be just the right time to buy.
Finally, the third step is to learn how to buy Facebook stock shares. The way to go is to open an account on eToro and actually start investing once you are sure that you want to buy Facebook shares. There are only four steps to doing so, and they are quite short and simple. Here is what you need to do, don't matter if you're an experienced trader or a beginner.
67% of retail investor accounts lose money when trading CFDs with this provider.
The first step is to go to eToro’s platform and create your investment account. This is a very quick and simple step that only requires an email address and a password. However, you can skip it completely if you wish by logging in with your Facebook or Google accounts.
The next step is to complete a KYC procedure, which basically means that you need to verify your ID. This is required of you because eToro is a regulated platform that has to comply with the laws of the countries in which it operates. This is done for the investors’ protection, as someone who might be trying to impersonate you wouldn’t be able to submit such details. Also, at the same time, it helps the authorities monitor the trading industry for any illegal behavior, which helps keep things in order.
You can verify your identity by submitting a government-issued ID, passport, or driver’s license. Also, you will have to provide a bank statement that is not older than three months, as proof of address.
Once your brokerage account has been verified, the next step is to deposit funds. This is also quite easily done, and eToro offers multiple payment methods for you to use. If you click on the “Deposit Funds” button in the bottom-left corner of the platform, a new window will pop up, allowing you to select the amount and payment method. Then, simply fill in the payment details and hit the deposit button.
Finally, once your funds arrive, you will be ready to buy Facebook shares. The investment advice is to use the search field at the top of the platform, enter FB or Facebook, and a suggestion will appear. Select it, and you will be taken to the Facebook stock page, from where you can enter a position by clicking the Trade button on the right, and entering the details of your trade.
So, now that you know everything about buying Facebook shares, it is time to decide — is Facebook a buy or sell? Judging from the price history and Facebook forecast, it appears that the company’s shares will definitely grow. However, the fact is that the firm still has plenty of controversies behind it and major privacy issues that remain unsolved. The only thing driving it is the popularity and faith of investors, which seems to be enough to overcome the problems that Facebook has seen over the years.
If you wish to buy Facebook shares, you should first make sure that you know everything there is to know about them. That includes researching the company, the shares’ past, predictions for the future, and all other details involving the company.
Once you are sure that this is what you wish to do, head over to the best brokerage for buying stocks — which is eToro, according to our research — go through the steps described above, and buy your Facebook shares, or their fractions, whichever you prefer.
Facebook is a US-based online social media and social networking service that was co-founded by its current CEO, Mark Zuckerberg, back in 2004, and it is the largest social media platform in the world.
Facebook is owned by Meta Platforms, Inc. which is a parent organization to other major apps including Instagram and WhatsApp.
Facebook is a company based in Menlo Park, California, United States.
At the time of writing (November 4th, 2021) you can buy FB stocks for $331.70 per share.
Facebook’s stock price has been growing continuously for almost a decade now, but it corrected after hitting an ATH in September of this year. Assuming that the price will recover as it usually does whenever there is a harsh drop, then yes, investing in Facebook stock might be something you could consider.
The easiest way to buy Facebook shares is via the eToro broker platform, where you can do it at zero commission.
Ali is an experienced writer covering the cryptocurrency markets and the blockchain industry. He has 8 years of experience writing about cryptocurrencies, technology, and trading. His work can be found in various high-profiled investment sites including CCN, Capital.com, BeInCrypto, Bitcoinist, and NewsBTC.
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