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Facebook is the biggest social media platform in the world — a position that it has held for over a decade now. It has been involved in a number of controversies, but that seemingly hasn’t affected its stock price in a significant way. Instead, its stock has been growing for over a decade now.

If you wish to know how to buy Facebook stock shares, what is the Facebook stock forecast for 2022, or should you buy Facebook stock in the first place, then this is the guide for you.

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How to Buy Facebook Shares

If you are looking to buy FB stocks, here is what you need to do.

  • Create your account. Your first step is to create an account with an online brokerage platform.
  • Verify your ID. Next, be sure to verify your ID by uploading photos of your bank statement, as well as your ID, passport, or driver’s license.
  • Deposit Funds. Once your account is verified, you will need to fund it in order to start your stock trading and investment objectives.
  • Buy Shares. Finally, you are ready to look Facebook and buy Facebook stock.

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Step 1 – Choose a Stock Broker

If you wish to buy Facebook shares, there are three major steps that you need to remember. The first one is to select a broker. With so many brokers out there these days, this can actually be quite challenging. We have researched many brokers and narrowed our selection down to two companies — eToro and Capital.com. Here is what we can share about them.

1. eToro

buy facebook sharesThe first of the two is eToro.

eToro has been around since 2007, meaning that it is nearly 15 years old at this point. Since it emerged, it collected over 20 million users from all over the world, which is a clear indication of its popularity among retail traders. The company has done a lot in order to make itself available to a considerable number of monthly active users, rather than targeting major funds, institutions, and wealthy traders.

For example, it offers simple analytics tools that even first-time traders can understand. It offers a number of shares over 2,500 from all over the world to give you a wide selection. Its minimum deposit is also low, sitting at only $50.

etoro homepage

And, let’s not forget about its copy-trading feature, which allows you to find professional traders who know the stock market inside out, and who know how to recognize opportunities. Once you find a trader like that who prefers investing in Facebook, simply copy their moves in real-time and you can make a profit alongside them.

Of course, Facebook stocks are quite expensive, being over $300 per piece nowadays. You can buy Facebook stocks when they are so pricey through fractional purchases. eToro lets you buy only fractions of stocks, as it knows that many of them are out of the retail investors’ capabilities, but it still believes that you should have access to them. That way, you will own only a fraction of the full stock, but you still get to profit when its price surges.

eToro fees

Fee Amount
Stock trading fee Free
Forex trading fee Spread, 2.1 pips for GBP/USD
Crypto trading fee Spread, 0.75% for Bitcoin
Inactivity fee $10 a month after one year
Withdrawal fee $5

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2. Capital.com

how to buy facebook stocksCapital.com is an alternative to eToro, but also a platform for all those who wish to trade in CFDs (Contracts For Difference) that rely on stocks as underlying assets. The platform only offers CFD trading, but it has over 3,000 different CFDs, which makes for quite a wide selection.

The company is regulated, just like eToro. It also offers commission-free trading with tight spreads, and it doesn’t charge anything for withdrawals or deposits.

how to buy facebook stock shares

Speaking of deposits, its minimum deposit is only 20 GBP, which is low. The platform has over 360,000 users, which is nowhere near eToro’s 20 million but is still a lot. It is worth noting that a lot of people prefer using CFDs rather than regular stocks due to the fact that they can still make a profit even when the prices are dropping, simply by accurately predicting what will happen, and then entering the appropriate position.

Capital.com fees

Fee Amount
Stock trading fee Spread. 1.83 pips for Amazon.
Forex trading fee Spread. 0.8 pips for GBP/USD.
Crypto trading fee Spread. 100 pips for Bitcoin/USD.
Inactivity fee Free
Withdrawal fee Free

Sponsored ad. Your capital is at risk.

How to Buy Facebook Shares – Brokers Comparison

Trading
Platform Fees
Stock trading
fees
Forex trading
fees
Overnight
fees
eToro Free Variable spread Overnight fees for CFDs. No overnight fees for non-leveraged stocks, ETFs, and crypto.
Capital.com Variable Spread Variable spread Yes. Based on leverage for stocks, crypto, and thematic assets. Based on the entire value of position for forex, commodities, and indices.

Step 2 – Research Facebook Shares

Facebook is a social media and messaging company known throughout the world, but that doesn’t mean that you should just invest blindly in its shares without researching them. No, you need to treat it like any other firm that you might be interested in, and review it, research its stock and the company itself, and make sure that investing in Facebook is really something that you wish to do. Here are some things that you should pay attention to.

What is Facebook?

Facebook logoThe first thing you need to ask yourself is what is the company whose stock you are investing in is all about.

Facebook is an American online social media and social networking platform that is owned by a company called Meta Platforms. Meta Platforms used to be called Facebook as well, but it decided to change its name and brand in October 2021 — only days ago, at the time of writing.

Meta Platforms will now focus on going beyond the social network element, but Facebook itself will remain as it always was. The company was founded in 2004 by Mark Zuckerberg, its CEO, with several fellow college students from Harvard, including Eduardo Saverin, Andrew McCollum, Chris Huges, and Dustin Moskovitz.

Facebook kept growing year after year since it was founded, until it became the world’s biggest social platform, and then even beyond that. Along the way, it became involved in multiple controversies, with the biggest one being the one involving Cambridge Analytica. However, this did not affect its price on us stocks too negatively, and indeed, it continued to go up year after year.

Facebook is known for having issues with data privacy, which is something that it was often criticized for, but somehow — the company and its social network managed to fend off any such criticisms, and it currently still leads as the largest social platform in the world.

Facebook Share Price History

The next thing you should focus on is the company’s stock price. When it comes to Facebook, its shares were growing year after year, with only 3 major price drops in the past 10 years. The first one took place in July 2018, which was only a few months after Mark Zuckerberg’s testimony before the US Senate.

The second one was in March 2020, when the COVID-19 caused a global economic meltdown, causing prices to crash. Finally, the third one took place only two months ago, in September 2021.

Other than this, the Facebook share had regular minor surges and corrections, but overall, its price increased over the last 10 years, going from $18 in 2012 to an ATH of $384.33.

Facebook Fundamentals

Another extremely important thing that investors always keep an eye on is the companies’ earnings. When it comes to Facebook, the firm recently released its Q3 2021 earnings, impressing many by topping analysts’ estimates.

The firm revealed that it added $50 billion to its stock buyback program, which helped lift the shares around 2%. Accordion to analysts, their expectations were to see earnings of $3.19 per share, while the company saw $3.22. In terms of revenue, the company earned less than what was expected, making $29.01 billion while the expected amount was $29.57.

Facebook Dividends

Next, most investors will also pay attention to the company’s dividends, provided that the firm pays them to shareholders. When it comes to Facebook, the firm does not pay a dividend to those who own its stock.

Facebook ESG Breakdown

ESG (Environmental, Social, Governance) score is also a popular indicator of whether or not investors might be interested in investing in a company they are researching. Unfortunately, Facebook does not perform particularly well in this aspect.

The company has been through too many controversies, and this even led to it being kicked out of index tracking companies that are deemed socially responsible. The S&P index dropped Facebook back in mid-2019 because of its controversies and use of users’ private information.

Facebook Shares Forecast

Forecasts and price predictions have always been a very popular source of information for investors around the world interested in experts’ opinions and views. When it comes to Facebook, analysts have offered a 12-month price prediction that selected a median target of $405.59. The high forecast was selected at $466, while the low forecast is $300. In other words, despite controversies and past problems, some analysts seem to be quite bullish on Facebook’s future, expecting its bottom line to be at $300, and the share’s price to go up.

Mark Zuckerberg’s Biography

mark zuckerbergMark Zuckerberg was born on May 14th, 1984, in White Plains, NY. He launched Facebook while still attending Harvard University, and became an American media magnate, entrepreneur, and philanthropist. Like Facebook, Zuckerberg has been involved in controversies right from the start, with the Winklevoss twins, Tyler and Cameron, even accusing him of stealing the idea to launch a social network similar to Facebook from them, while cutting them out of the deal.

But, despite his own and his company’s issues, both Zuckerberg and Facebook thrived over the last 15 years, with Mark even becoming the 7th largest person in the world.

Zuckerberg is now eyeing new emerging technologies, including cryptocurrencies, blockchain, and metaverse, the pursuit of which directly led to the rebranding of his tech company from Facebook to Meta Platforms.

Are Facebook Shares a Buy?

According to metrics and everything we have seen, the company’s price is performing well, despite the bad reputation. We wanted to see what was Facebook IPO price, discovering that it was $38 back in the day. While the price has been known to go below this, soon after the company went public, it currently sits at $335, with some analysts expecting it to go a lot higher. So, from the FB IPO price to its all-time high, FB share valuation increased by $300. Now, it seems that some analysts expect the price to speed up its growth.

Facebook Shares Buy or Sell?

So, now that you know everything about buying Facebook shares, it is time to decide whether Facebook is a buy or sell. Judging from the price history and Facebook forecast, it appears that the company’s shares could grow. However, the fact is that the firm still has plenty of controversies behind it and major privacy issues that remain unsolved. The popularity and faith of investors has so far been enough to overcome the problems that Facebook has seen over the years.

Conclusion

If you wish to buy Facebook shares, you should first make sure that you know everything there is to know about them. That includes researching the company, the shares’ past, predictions for the future, and all other details involving the company.

Once you are sure that this is what you wish to do, find a brokerage for buying stocks like eToro.

FAQs

What is Facebook?

Facebook is a US-based online social media and social networking service that was co-founded by its current CEO, Mark Zuckerberg, back in 2004, and it is the largest social media platform in the world.

Who owns Facebook?

Facebook is owned by Meta Platforms, Inc. which is a parent organization to other major apps including Instagram and WhatsApp.

Where is Facebook based?

Facebook is a company based in Menlo Park, California, United States.

How much is Facebook stock?

At the time of writing (November 4th, 2021) you can buy FB stocks for $331.70 per share.

Should I buy Facebook stock?

Facebook’s stock price has been growing continuously for almost a decade now, but it corrected after hitting an ATH in September of this year. Assuming that the price will recover as it usually does whenever there is a harsh drop, then yes, investing in Facebook stock might be something you could consider.

How do I buy Facebook shares?

One way to buy Facebook shares is via the eToro broker platform, where you can do it at zero commission.

About Ali Raza
About Ali Raza

Ali is an experienced writer covering the cryptocurrency markets and the blockchain industry. He has 8 years of experience writing about cryptocurrencies, technology, and trading. His work can be found in various high-profiled investment sites including CCN, Capital.com, BeInCrypto, Bitcoinist, and NewsBTC.

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