Author: Edith Muthoni

The rapid growth of digital banking has given rise to a new breed of financial institutions known as challenger banks. These startups are shaking up traditional banking with innovative products and cutting-edge technology. According to TradingPlatforms.com, challenger banks are more trusted by 63% of British people with their savings than high street banks. Edith Reads, …

Tech firms have been dominating the headlines in 2022, but unfortunately, not for positive reasons. Layoffs have been rampant throughout the tech sector, and few companies have escaped unscathed. Despite this trend of layoffs and downsizing, Apple has gone against the trend. According to TradingPlatforms.com, the tech giant’s employees have increased by 20% in two …

Short selling is one of the most popular trading strategies. When you short-sell a stock, you’re betting the stock price will go down. If the stock price goes down, you can repurchase it at a lower price and pocket the difference. And while short-selling can be risky, it can also be profitable if done correctly. …

Google pay has been gaining traction among shoppers primarily due to its convenience, security, and flexibility. With the ability to pay using their phones by simply tapping the device on POS terminals, customers can quickly and securely make payments in brick-and-mortar stores. According to TradingPlatforms.com, Google Pay solution has recorded a 91% increase in the …

The world’s largest e-commerce company, Alibaba, did not release full sales figures for its annual Singles Day event for the first time. The event falls on November 11th (11/11) and is the world’s biggest online shopping day. According to Tradingplatforms.com, this year, Alibaba’s sales reached $84 billion, which is in line with last year’s sales. …

Despite maintaining higher sales than the Google store, App spending on Apple’s app store is going down. According to TradingPlatforms.com apps spending on the Apple app store has dropped by 3.2% in Q3 2022. Speaking on the findings, Edith Reads, TradingPlatform’s analyst, said. “Apple’s app store has been going through a tough time recently. This …

Changes in weather and climate patterns are already affecting economies and societies worldwide, and the problem is only getting worse. Despite overwhelming evidence that climate change is real and caused by human activity, some companies are still working against efforts to mitigate the problem. One of those companies is Toyota. The Japanese automaker has been …

The digital payment company, PayPal, has shown a slower growth rate in the number of user accounts compared to other years. According to TradingPlatforms.com, PayPal had approximately 429 million users in the second quarter of 2022, a 6.5% growth from the previous year. The amount of daily active users can vary depending on the country. …

The global recession and decline in online advertising affected most established companies relying on advertisements. Even Alphabet, Google’s parent company, was not spared. According to Tradingplatform.com analysis, Alphabet’s revenue growth of 6% in the third quarter was the slowest since 2013, except for the pre-covid contraction. The company registered a $13.9 billion profit in Q3, …

As the crypto winter slows down, enthusiasts feel summer’s warmth at a distance. People might lack certainty about the summer, but the results of Ethereum in the 3rd quarter of 2022 are a pointer. According to TradingPlatforms.com, Crypto applications deployments on Ethereum are up 143% YoY in Q3’22. Speaking on the data, TradingPlatforms specialist Edith …